SONY XR55A90JU BRAVIA XR 55inch MASTER Series 4K HDR OLED SMART Google TV

Sony 55 Inch BRAVIA XR MASTER Series 4K HDR OLED SMART Google TV (XR55A90JU)

Enjoy blockbuster films and award-winning TV shows on this minimalist 4K OLED TV from Sony. Featuring a range of technologies to power realistic images, the XR55A90JUwill revolutionise your in-home entertainment package.

• Powered by the Cognitive Processor XR™
• The screen is the speaker
• BRAVIA CORE™ : a huge number of movies await you
• Google TV: More apps than any other smart platform

Think this TV is the right fit for your home, but looking for a different size. It’s also available in the following sizes:

• 65” – XR65A90JU
• 83” – XR83A90JU

Sony Quality

Immerse yourself in the action with Sony’s brightest OLED TV panel ever, powered by the Cognitive Processor XR. It analyses and optimises hundreds of thousands of elements in a blink of an eye to deliver pure blacks and the brightest ever colours. Enjoy breathtaking contrast with pictures that feel deep, natural and real – as if it were happening right in front of you.

Featuring advanced screen speaker technology, XR turns any sound source into a totally new experience. Hear sound more clearly and accurately, whatever you’re watching. Sound and pictures work together in perfect harmony.

With X-Motion Clarity™ on the XR55A90JU, even the most fast-paced scenes or the action in a football or rugby match will be blur free. Plus, enjoy close to 4K resolution with XR 4K Upscaling. The processor recreates lost texture and detail for real world pictures – whatever the content or source.

What’s more, enjoy a completely seamless viewing experience thanks to the three-way multi-position stand. Choose the standard setting which focuses you on the picture, narrow for smaller counters, or use the soundbar option for the ideal positioning of your sound system.

Entertainment Package

Whether you’re a film buff or a fan of reality TV, choose from an incredible range of viewing options on this Sony television. To access smart apps, just connect the XR55A90JU to your home’s Wi-Fi, or link it up via the ethernet cable port. Once you’re online, flick through some of the following services:

• BBC iPlayer
• 4oD
• ITV Player
• Prime Video
• My5
• You Tube
• UKTV Play
• Disney+
• Netflix

xBBC iPlayer, ITV Hub, All 4 + My5 are expected to be available during 2021. Some services are only available in UK.

With more apps than any other smart platform, there’s something for everyone on Google TV. Run by Android, explore even more applications on the Google store. If you prefer to watch shows on live providers, then browse through the available options on the integrated digital TV service. Are you a fan of Google Assistant and voice control. Just speak to this 4K TV through the remote, to change channels, get tailored suggestions, and more.

A choice of connection options, including four HDMI ports, three USB ports, and one composite input, help you link up all your favourite devices, from games consoles to Blu-ray players. Or, share content directly from your PC with the streaming feature, while a Bluetooth connection allows you to cast media from your phone onto the big screen. Plus, with Chromecast built-in, you can cast your favourite videos, games and apps from your mobile device, in full quality.

The black Sony XR55A90JU has a minimalist design to suit any room. Add one to your basket today.